The Basic Attention Token project is a decentralized ad exchange platform built on Ethereum. The project aims to correctly price user attention. Advertisers pay BAT to website publishers for the attention of users. The BAT ecosystem includes Brave, an open-source, privacy-centered browser designed to block trackers and malware.
Braves launches a new advertising platform with the release of a new version of its browser. The ads are opt-in, have 70% rev share with users, and relevance is determined locally, through local browsing session data.
Opera secures a partnership with HTC and its browser becomes the default browser for the HTC Exodus. This is in contrast to Brendan Eich's original announcement that Brave would be the default browser.
In a blog post titled "How I'm locking down my cyber-life, Wikipedia co-founder Larry Sanger discusses his 2019 New Year's resolution to lock down his cyber-life and one of the ways he's doing so is to stop using Chrome and use Brave instead.
User /u/MusaTheRedGuard posts an in-depth BAT token analysis to /r/ethtrader that blew up in popularity, with 150 comments and 190+ upvotes (84%). The analysis states that BAT's community has high expectations for BAT, yet it's actually highly overvalued.
Fluffypony, the founder of Monero, criticised BAT and accused Brave of stealing BAT tokens in a series of tweet replies to a tweet thread discussing BAT. This prompted Brendan Eich to refute fluffypony's criticisms in an interview with The Next Web's Hard Fork.
Coinbase Pro announces that it will list Basic Attention Token (BAT). Coinbase Pro will open deposits for BAT at 1pm PT. After 12 hours of accepting deposits to establish liquidity, trading on the BAT/USDC order book will start.
Users can now use the Brave Payments system to reward their favorite Twitch creators with BAT. Users can either distribute contributions based on the time they spend on Brave watching a creator's live streams or by setting a fixed amount to tip
Brave announces the launch of the Million Dollar referral problem that aims to grow Brave's user base by rewarding Brave's verified content creators. Creators earn BAT for getting new users to using Brave.
With the release of Brave browser 0.19.95, users can use the Brave Payments system to reward their favorite YouTube creators with BAT. Before this version, BAT could only be distributed on a domain-by-domain basis.